eMBMS
Evolved Multimedia Broadcast Multicast Services
eMBMS introduces broadcast and multicast service delivery to LTE networks in order to improve the efficiency of delivering identical content to multiple users simultaneously. Key elements of the eMBMS architecture include the BMSC (Broadcast Multicast Service Center), the MBMS Gateway, the MCE (Multi Cell/Multicast Coordination Entity) and the eMBMS enhanced MME.